Tag Archive: marketing

Mar 31 2012

MAGMA erupts at Paultons!

MAGMA, a brand new drop tower ride reaching 25 metres high at Paultons Park in Hampshire, opened to the general public today.

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Mar 19 2012

Nemesis Sub-Terra promoted as ‘too scary’ for children

Alton Towers have looked to a professional rating organisation to look into their upcoming ride, who have deemed it ‘too scary’ for children with a 12A rating.

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Mar 04 2012

Lightwater Valley sends ‘Aftershocks’ with new TV campaign

Lightwater Valley have released content from their upcoming television campaign, entitled ‘Aftershock’. The comical advert is based around the concept of ‘a delayed reaction following a series of awesome ride experiences’ after a day out at the Yorkshire-based theme park.

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Oct 21 2011

Alton Towers’ 2012 project given the thumbs up

Alton Towers have now been given the go ahead to start work on their new attraction for 2012, after their planning application was approved with conditions yesterday by Staffordshire Moorlands District Council.

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Aug 23 2011

Coaster King to be Crowned

Alton Towers Resort is to be declared a Kingdom for a day to celebrate the crowning of their newly elected King of the coasters on August Bank Holiday Monday. Over 300,000 rollercoaster fans have voted so far for the Resort’s top five ‘All Time Greats’ – Nemesis, Air, TH13TEEN, Rita and Oblivion. Voting closes at …

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Jul 12 2011

Coaster politics for Alton Towers

Merlin Entertainments’ largest theme park is asking their visitors to vote for their favourite all-time coaster, as part of their latest marketing activity.

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