It’s that time of year again! Laurence Llewelyn-Bowen designed ‘The Magical Journey’ Christmas “wonderland”, which has been panned by visitors.
Dubbed ‘Elfgate’ – the controversial attraction charged £22.50 for a child to see Santa, receive a present, meet elves and see all the sights of the “winter wonderland”.
Instead (according to Facebook comments) they watched poor acting, strange X-Factor references, disappointing train rides, mucky treks through empty tipees, cheap and unwrapped presents and long, long queues.
Management have claimed these problems are a number of small teething problems that they thought would go unnoticed. They agreed, however, that the attraction should not have opened.
The Magical Journey, at The Belfry hotel in Sutton Coldfield, has now been temporarily closed.
Laurence has commented on Twitter:
Sorry for Radio Silence, just got back from a charity weekend in Scotland to find Elfgate @TMagicalJourney Time for sleeves to be rolled up! — Laurence LB (@LlewelynBowen) November 24, 2014
[important]Have you taken our survey? Nominate your Park of the Year now![/important]